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Labels matter and that's why sustainability is at the core of "Labeling a Smarter Future," the company says.
September 26, 2017
By: Steve Katz
Associate Editor
UPM Raflatac’s experts are welcoming visitors to its Labelexpo Europe stand under the theme “Labeling a smarter future.” The company is highlighting its innovative and sustainable label solutions together with world-class service. RAFNXT+ product range marks the launch of a unique forest-positive approach for sustainable labeling. Together with optimized raw material efficiencies, RAFNXT+ creates labeling solutions that delivers sustainability credentials that go way beyond the industry standard. The new RPMD adhesive range especially targeted for medical device and healthcare industries can be used for products like insulin pens, auto-injectors, inhalers and infusion bags and bottles, as well as blood donation labeling and sterilization pouches. Selected paper and film face materials combined with a new multi-faceted RPMD adhesive have excellent adhesion with a tight mandrel hold on glass and plastic, and are both sterilization resistant and migration safe. Rafbio PE85 film, a sustainable alternative to standard PE film which contains more than 80% renewable plant-based raw material. It’s made of sugarcane ethanol and performs just like standard PE film. It is ideal for home and personal care applications and has excellent flexibility for squeezable packaging and contoured containers. With ICE and ICE Premium wine labelstocks, Labelexpo visitors have the opportunity to witness extreme resistance to humidity, water and ice. Designed to survive changes in temperature and humidity without peeling, curling, edge lifting or wrinkling, ICE and ICE Premium products ensure that brands are showcased at their finest. RafMore is a new smart labeling solution for brand promotion, brand protection and logistic applications. RafMore gives each and every labeled product a unique digital identity. The unique codes embedded into the label designs are stored in a cloud database and act as an information channel at every point on the product’s journey from creation to consumption. RafCycle is UPM Raflatac’s answer to label waste. It is a recycling concept that reuses pressure sensitive label waste to create new materials. RafCycle takes self-adhesive label byproducts that would otherwise be incinerated or landfilled and gives them new life.
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